eLearning NarrationYour websites videos, conference openers, year-end summaries, and B2B explainers all need a voice that resonates the essence of your brand.
Whether your videos are directed toward clients, investors, or your employees, the right voiceover is crucial to keeping your audience engaged as you inspire, instruct, praise, or sell. Being both an actor and opera singer, I have cultivated incredible control over my vocal instrument. This allows me to convey the gravitas of century-old company, the warmth and friendliness of a welcome video, or the precision and swagger of a tech explainer. |
Online Training with a Instructor's VoiceThere's no limit to what an animated explainer can do. Whether you have slick 3D visuals, 2D cartoons, or minimalist elegance, the animated explainer is an indespensible tool for modern businesses to use in sales and to promote brand awareness.
Finding the right voice actor is critical for your explainer's success. Explainers typically are trying to create rapport with the audience, so a conversational style is often my go-to delivery. However there are many flavors I can bring out within that personable and natural delivery, such as confidence, pride, wit, seriousness, or warmth. But often, your actor doesn't just need to convey your message in the right way, they also need to match the timing of your video exactly, as your runtime may already be set. Matching a scratch track is my specialty. This Thomson Reuters video is a prime example of a completed video that needed a perfectly lined-up voiceover. I ensure that whoever is producing your video only has to do very minor adjustments after they've dropped in the audio. Here are some samples animated explainers I've voiced:
Internal Company and Conference VideosNo corporate video assortment is complete without the inclusion of website videos, internal company hype, and conference openers and awards ceremonies ithout any visuals, radio and podcast ads require a different kind of energy and character.
Here are some samples of Podcast and Radio Commercials I've done: Voicing Brands you Know and TrustAT+T, Rocket Money, Prudential Financial, Visa, Washington Post, Cisco, Alibaba, Stifel, and many other brands have trusted me with their message.
Your narration should never sound dry or flat, even if your script is highly technical or academic. By varying my vocal intonation to emphasize keywords, I lift your words off the page and hook your audience. This dynamic style helps listeners comprehend your content more easily. Speed, Clarity, & Stamina—the Hallmarks of Breath ControlBreath control is the #1 technique needed to read words quickly and clearly. It also allows me to read long sentences without having to breathe at awkward places, and to narrate for many hours continuously without getting prematurely tired.
That kind of vocal athleticism is made possible by breath control. For over two decades, I have trained in diaphragmatic breathing, which helps me not only hit my high notes when singing, but also enables me to read long sentences, or extremely fast copy without interrupting the line with breaths. Emotional Tone that Helps Listeners Connect to Your MessageTone is a voiceover term that refers to the emotional qualities conveyed through the voice. Because humans are feeling creatures, there is no way to speak without some emotional tone. So, regardless of the content, in order to reach listeners, every script needs the right feeling.
A highly technical explainer might use an authoritative & engaging tone, while a patient-facing hospital ad might require a trustworthy & caring tone. A script can also have different tones for different sections. For example, an animated marketing video might employ a problem-solution script, and need a concerned tone at the beginning, and a relaxed tone for the second half. Effortless Pronunciation of Medical TerminologyClear enunciation and accuracy on the first take are the hallmarks of my medical voiceover style, and stem from my years as an opera singer. In medical scripts (and on the opera stage), precise pronunciation is essential for communicating competence and trustworthiness. And fluency in the terminology is the difference between an efficient recording session, and a long drawn-out one.
For me, preparing medical copy for narration is similar to learning an opera role in French, Italian, or Russian. I look for the words that are new to me, and listen and speak them until I gain fluency. However, I am not just concerned with effortless and accurate pronunciation of complex terms, I also make sure I fully understand the meaning of what I am saying. By the time I go to record your script, I sound like an expert in the material I'm narrating. Understanding your Audience & VisionAs a seasoned healthcare narrator, my process begins with knowing about your target audience. I typically use a different vocal style for communicating with doctors and scientists than I do with patients. And my approach for investors and corporate boards is not same as what I use for field trainers and medical students. The more I know your target audience, the better I can tune in to your listeners.
In addition, seeing your vision for the final product is critically important to me. Is it a medical conference kick-off anthem to be shown to thousands, or an internal end-of-the-year company thank you? Knowing more about how the content will be used can help us discover the right vocal style faster. Additionally, if you've already selected music, have a rough-cut of the video, or the storyboard, feel free to share it with me, so I can better imagine the vibe you're envisioning for the voice. |